The revolutionary way of doing interviews: Peer interviewing

by Raquel Madg on 06/23/2019

The revolutionary way of doing interviews: Peer interviewing

Everyone knows what’s an interview -or at least a notion of what it’s like- but I can assure you’ve never heard the words “peer” and “interview” together. Don’t worry, neither did we; not before discovering some amazing articles in the prestigious journal Qualitative Research, which you obviously already knew.


The article where we found this innovation in the interview is called Enriching qualitative research by engaging peer interviewers: a case study ; in which this strategy was proposed as a result of the limitations traditional interviewing has.

You would ask yourselves, which are the interview’s limitations?

The main argument that we got from the study is that a researcher can practice reflexivity. In more familiar terms, it means that the researcher develops empathy and ‘dawned upon himself’ about his social status, in comparison with his participants; eventhough he´ll never completely understand the others’ situations, unless he use telepathy.

Here it goes the peer-interviewer’s roll, that isn´t someone with a sixth sense but someone who has similar lived experiences as the participants. So we could say that they create an atmosphere of trust and pick up information that may be worth gold to the research.

Allright then, not anybody can be a peer interviewer, the recruitment process costs more than to solve a sudoku. The researchers have to interview people to see if they´re able to interview participants and then train them to keep everything in order.


Ok, having said all this, in the article an analysis is done for house gambling in Canada. The thing is, the research performed with peer-interviews was a success and they 100% recommend others to apply the same process.

I don’t know about you, but do you imagine this kind of research here in Mexico?

Ignore the fact that we pretty much doubt house gambling is treated the same way in this country, but to get this kind of research done you need funding and that one is hard to get. Here in Mexico what you can get is a decent satellite to the astrophysics, barely.  Besides, if you talk about this research project to the government, surely they would burst out laughing.

1430767469_638090_1430767755_noticia_normalThen perhaps to verify the effectiveness of realizing peer-interviews, it should be done in more places and with different types of lived experiences. If someone made a study about universitary life with this technique, even us would join it; just saying.

So, what do you think about it?

Leave a comment below and please share it for the world to discover the wonders of peer-interviewing!

Read the original article here:


Laura Raquel Madrigal González

Twitter: @rachelmadg


Devotta, K., Woodhall-Melnik, J., Pedersen, C., Wendaferew, A., Dowbor, T. P., Guilcher, S. J., … Matheson, F. I. (2016). Enriching qualitative research by engaging peer interviewers: a case study. Qualitative Research, 16(6), 661–680.

Comments are closed.